10 Types of Corporate Events in India

A business thrives not only due to sales but also due to other factors. Extravagant product launches, gala dinners for clients, employee enrichment outings and so on are essential for the smooth functioning of a business. These events are part of corporate event management initiatives. When the business needs external assistance for events, corporate event management companies come in to the picture.

Here are 10 types of corporate events conducted in India for various purposes:

1.   Shareholder Meetings and Board Meetings

Corporate executives from a company’s global and local offices come together to discuss business reports at board meetings. Listed companies also conduct shareholder meetings to discuss the performance of their shares for investor benefit and to take critical business decisions.

Event management services are brought in for the necessary arrangements for conducting these meetings.

2.  Business Conference

Conferences to discuss the latest happenings in the industry, to create brand awareness, and more, are organised by business houses from sectors such as technology, telecommunication, marketing, finance, etc. Networking dinners are arranged separately or as part of a conference. Corporate event management companies in Mumbai are hired by companies who do not have dedicated event management teams or support personnel.

3. Training Events

Business workshops and seminars are conducted by corporates from time to time to enrich their talent. Corporate event management companies help you to organise these events while you focus on the training content.

4.  Press Conference

Corporates conduct press conference to communicate an important decision, discuss their new products or to put forward their stand during controversies. Usually, experienced professionals from reputed event management services firm support corporates to organise successful press conferences.

5. Corporate Parties

Corporate event management companies in Mumbai also work to put together successful informal events such as product launch parties, cocktail parties, sales success bash etc.

6. Trade Shows

For every industry, there are a number of trade shows arranged by corporates. Companies participate in these trade shows to promote their products and services. But to run a carefully co-ordinated event, experts from event management services are hired.

7. Retreats

Corporate firms send out their executives on retreats to beat the stress that comes with their responsibilities. Usually, these retreats are of 2-3 days with couple of team meetings merged with fun activities in the retreat schedule.

8. Award Functions

To appreciate the efforts of employees, corporate firms come up with award functions. Event management services arrange the entire event for corporates. These events are great for boosting employee motivation.

9. Outdoor / Sports / Cricket Matches

Sports events such as cricket matches are organised by corporate firms within the company or with other companies run by the parent company to bring in an element of fun at work. This in turn, leads to brand awareness and employees generally love such events.

10. Team Building Events

A business grows when teams work in harmony. Corporates hire corporate event management companies to plan and execute onsite or offsite team building events for their employees. These events also turn out to be stress busters and help team members to bond with each other.

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For organising indoor or outdoor corporate events, you can contact Sakura events, one of notable corporate event management services in Mumbai.

10 Things to Include on Every Event Manager’s List

Events are organised, sometimes to celebrate, and sometimes to reach a business or organisational goal. Corporate event management services are sought after by leading companies for event planning, execution and wrap up of their business events. So, what exactly do event managers needto make an event successful?

Let’s take a look at the 10 most important things that should be ideally on every event manager’s list of things to do for successfully conducting an event.

1. Event Purpose

Why are you hosting the event? For gaining value from the event, the event manager should be aware of the purpose and goals of the event. Is it sale of products or brand awareness or creating a platform for networking?

2. Target Audience

Who will participate in the event?There should be a clear answer to this question because the event assets, schedules, structure and event experience will be designed to cater to the likes of the target audience.

3. Costing

Corporate event management companies in Mumbai such as Sakura discuss the event budget with clients to make sure that the events are organised within budget. For businesses, ROI is what matters at the end of the day and event managers need to factor in all the expected cost and unforeseen cost in their estimates.

4. Event ‘To do’ List

The event should be planned in detail with a ‘To do’ list. The ‘To do’ list should clearly indicate the tasks, actions, objectives and deadlines. It would be a good idea to order tasks based on urgency.

5. Resource Allocation

You need to build the core team with your available resources before you start searching for supporting vendors to take care of various areas such as catering, entertainment etc. as required.

6. Venue

Event management in Mumbai usually rush towards venue blocking because there are several events conducted on a regular basis. This can be the case of other destinations too. So, finding the right venue and blocking it should be a priority task.

7. Scheduling

The event schedule should be well-designed so that it is most convenient for the target audience to attend and participate in the event.

8. Pre-planning Checklist

Create a comprehensive pre-planning checklist. Make sure all your event assets that need to be printed are ready before the event. All invites are out. All resources are in place and you are ready for the event.

9. Main Event Strategy

Whether at the registration desk, on the event floor or backstage, every event team member should be ready to carry out the tasks assigned to them. Chart out the strategy to get their co-ordination in place.

10. Post Event List

Event management services with good track record provide a complete event report to their client after the event with the objectives achieved.

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As an event manager you basically need to be disciplined yet flexible at the same time. To run an event smoothly, you can also hire a professional corporate event management company such as Sakura. Call 02226200434 or email admin@sakura.co.in to connect with us.

Tips For Planning A Successful Corporate Event

Planning a corporate party can be fun and exciting initially but when you actually get to down to organizing one, you’ll realize that corporate event management isn’t as simple as it seems. This is especially true for people who have only thrown a house party or organized a college party before. Here, discover suitable tips for planning a successful corporate event.

1. Fix a Budget: Even before you send out invites to your guests and start searching for a venue, it’s important that you fix a budget for organizing the event. Right from determining the costs for catering, venue, entertainment, decorations and guest speakers, you must take every single aspect into account before approaching reputed corporate event management companies in Mumbai. Don’t forget to include the costs of items such as banners and signage, promotional as well as marketing costs and on-site registration costs.

2. Schedule the date: Next, you must schedule a date for the proposed event. However, in order to decide the date, you must first check the calendar and also find out if there is another conference of corporate event scheduled to be organized on the same date. Also, check whether the date of your corporate event coincides with any religious holiday or any other prominent event or not.

3. Pick a Venue: After scheduling a date for the event, you must pick a venue that meets your requirements, allows you to deliver your message clearly and is ideal for your guests/audience. It’s important to schedule your event at a location that is convenient enough for your participants to reach. It’s also important that you negotiate the venue and choose a couple of dates for the event to check if the hotel/resort has opening around the same timeframe.

4. Sending Invitations: After you’ve prepared a guest list, you must also anticipate that around 30-40% of the guests may not turn up for the event. Hence, you must send the invitations at least 4 weeks ahead of the event. It’s important that you integrate all the information such as the guest list details, RSVP information and event check in details in advance. This will help you in preparing an accurate guest list and also prepare invitations accordingly.

5. Don’t forget to book Guest Speakers: Guest speakers often charge higher fee when your event date is closer. Thus, it is important that you book your guest speakers early to enjoy the best rates. Make sure you do enough research to find the ideal guest speaker for the event who also charges you a decent amount for addressing your guests/audience.

6. Look for Sponsors: Find a sponsor for your event. This would help you in offsetting the event costs. Companies that are related to your industry or area of operation may willingly accept the opportunity for promoting their brand name and gain the attention of your audience.

7. Follow-up: Last but not the least, if all goes well then make sure you follow up with your guests after the conclusion of the event. You must thank them ask them to share their feedbacks over mail or through surveys.

10 Skills You Need To Plan Perfect Events

It is a fact that in the last few years, the world of event management has changed as event management technologies are making their way to run the event efficiently, thereby gaining an edge over competitors. Nevertheless, this does not reduce the importance of the qualities that a good event manager must have. It is these qualities that differentiate an outstanding event manager from an ordinary one. We will explore the ten skills you need to plan perfect events.

• Great interpersonal skills The event manager must be well articulated, listen carefully as he needs to work in a team. For effective event management services, he should understand what the client needs and then find some ways to fulfill those needs or come up with different solutions. Communicating effectively to the team and other people create great event managers and hence good corporate event management companies.

• Flexibility Everything is impermanent in the world of event management services. Things can just change anytime. Therefore, an event manager should be flexible to take these changes in a positive way and work accordingly. You need to be ready to face any kind of situation and be able to get some instant solutions. If are flexible in your work, you are fit to become a good event manager.

• Energetic Usually, events are tremendously demanding and if you want to host a successful one, you should be full of energy and passion. Before you become one of the good corporate event management companies in Mumbai, you should ask that if you would love to deal with every challenge with same enthusiasm and passion? If yes, you are born to be an event manager.

• Creative & innovative You must have innovation, creativity and think out-of-the-box, if you want to become a successful event manager.

• Detailing Your keen sense of observation will prevent small things from blowing up and turning into big issues and will ensure that everything is properly organized for the event.

• Good time management skills You must have the ability to multitask and prioritize things at work. These qualities will take you a step further to be a good event manager.

• Passionate and enthusiastic You must have passion and should be passionate enough to become a successful event manager as it allows you to be productive and overcome obstacles that you face while organizing events.

• Leadership Skills You must possess a distinctive quality for leading people. Your outstanding leadership skills should guide your team towards the end goal and that will make your event a roaring success.

• Superior Organizational Skills Everything in an event must be planned carefully. So, with your superior organizational skills, one can easily sail through.

• Tech savvy Today’s event managers must have a thorough knowledge of event management software like event ticketing software, venue management software etc.

So, if you want to hire any Corporate, wedding & party event Management Company, you must look for the above qualities in the event management staff.

5 Tips For Successful Event Planning

Who doesn’t love to attend parties? But when it comes to organizing or planning one, then the question seems catchy. Party or any other event management services requires a lot of brain work. A number of things are to be kept in mind simultaneously, while planning an event. It is an art to plan more than one things parallely and successfully. So, it is important to have a grip on the matter or else event planning can turn out to be quite tasking.

Still, don’t worry as here are some useful tips for successful event planning for you.

Quick Choice: Make sure you don’t take eternity to decide & choose things. In case of planning, time plays a crucial role. There might be plenty of options and even more number of ways how they could be done, but make sure to sift through the choices and make a final list. Juggling between options and possibilities might seem fun, but won’t be of much practical benefit. It is best to narrow down the list as quickly as possible. Decide precisely what you want to include in your event according to your preferences.

Open to options: Having an agenda and a checklist is sure a great idea. However, if sometimes things are not available exactly according to your checklist, then you should have yourself open enough to alternative options to substitute the planned ones. This is again another fine skill. That is, to be able to merge the differences between what is planned and what actually happens. Who knows? What happens without planning might end up looking even better than expected.

Set priorities: The guests make a major part of this decision. You may want to keep your event arranged in such a manner that your guests would like. So if you know the preferences of your guests clearly then it will be easy for you to plan accordingly. For example, if your guests love to eat then you know you will need the best caterer, or maybe if they like to party hard then you will need your music systems to be flawless.

Let teamwork help: Especially in cases of big events this tip comes handy. It gets quite hectic if all the nitty gritty details are to be planned and cross checked by you. If you feel tired, get some help. Simple. Form a small team out of your own close people and see the magic!

Work ahead of time: Some of you might just love this idea! It is a good practice to keep a part of the work already done beforehand. The base work like the walls or the décor can be done a day before or so. This not only saves time but also helps keep the mind free of excess load.

There are many event organizers in Mumbai. They are the experts and provide corporate event management services. Make sure to apply these tips in the next party.